Leap of Faith…
How many times have you taken “a leap of faith”? How did it feel? What was the outcome? What did you learn? What did you do from the experience?
Often we find ourselves in a position that needs a decision , or we see a decision point looming and we put it off… we find reasons to delay… It’s not ready/not finished/not perfect. A decision to release product to market, or publish a website, or decide on your new brand, is easier to put off than to hit the button. The stark reality is that it will never be ready/finished/perfect!
Everyone has felt that sense of anguish taking the deep breath and stepping into the void. That is because you have to change roles for the next stage. You have been in the building/development mode up to this point. You have settled into a routine.
If you are at that point where you can’t see much to be done, you have hit the point of diminishing returns. That is, there is little to be gained for the extra time needed to “get it right”. You’ve hit the hump. From here on the more time you put in the less effective you become.
This is the point of change. Don’t stall. You are ready for the next stage.
Transition is easy for some and more confronting for the rest of us. Embrace change. Now it is time to break rhythm and move into new territory… step outside the nine dots… leave your comfort zone… smell the daisies… get the wind in your hair…
This is the time to present your baby to the world… the next stage of development. It has to be passed to the “consumer” for road testing and to provide valuable feedback. It needs to breathe clean air and benefit from strangers’ impressions. After all, you did this for them so they can appreciate its value and reward you appropriately.
Feedback improves it. Market intelligence is gold… it’s free advice on how to improve your baby. You don’t have the information/knowledge to make it perfect because it is not yours anymore. You built it for someone else. So they are the best to determine how good it is. And now your job is to listen and improve.
The judgment we are frightened of, is actually advice. You can’t buy this.
The process is cyclic:
- Release; listen; modify… … …
You wear many hats and make many changes along the way. Don’t be afraid to leap and make mistakes… Learn quickly and adjust.
This is not to say that you don’t make contingency plans. Identify: best case; likely case; and worst case scenarios and make plans. When one of these is presented you won’t be surprised. You are already prepared to act effectively.
Celebrate the failure or success (the change). Identify the valuable lessons and benefits. Quickly decide the next actions… revert; change; continue.
You have stepped up to the next rung… ready for the next challenge… this feels great!!!
Fall over… step up… if you’re not making mistakes, you’re not trying hard enough.
“Making mistakes is part of the process of building a company; quickly recovering from them is what's most important”
Craig Doyle – Business Advisor SSHED Manager